In Class: First drafting paragraph

I thought a lot about what to pick for this paper because I wanted it to be different yet interesting. I wanted to go beyond TCU and beyond your regular everyday abouts that people could think about. That is precisely why I chose Central Market. The thought of organic food stores is quite fascinating to me. Why did they come to existance and what makes them unique from any old grocery store. Why is America so worried about their food being organic now and what does this say about our culture. Central Market was quite an incredible thing. It was pretty facsinating and made me look at food in a different perspective. It made me value food a lot more than I thought I would. See, I love food and I use to always say I would eat just about anything. After experiencing Central Market thought I don't want to just eat anything but I want to eat the real stuff. I want to eat the good stuff. I value my food a lot more and in relationship to that I value my health a lot more too. After it's not just necesarily the taste of food that matters right. It is also about what is this food going to do for my body. Organic food and organic industries seem to advertise both good taste and health.

In Class: Peer workshops

I completely dreaded having to do in class peer workshops. Although, the last one I can remember was probably in high school I still remember them very clearly. One of the main reasons I hated it is because I hate revising papers period. The fact that I had to read other people's paper was worst. I can barely set myself up to revise my own paper so revising someone else's paper was very hard and just a long process. I also do not like the idea so much of sharing what I write with others. I am a very conservative person and sharing my writting with others is usually hard for me. I also found that I quickly get bored or annoyed at trying to read other people's ideas or point of views. As selfish as that might be it is just very hard for me to try to concentrate on other people's point of view. One thing I completely disliked about it is that sometimes if not most the peers trying to revise this paper were completely clueless about what they were saying.

In class: Observation notes

In this observation activity I noticed that and my peers pointed out to me that I need a lot more visual observations than I thought I already had. I need to dig deeper into the display of this grocery store in order to create a clear argument about my space. I also realized that I need to go to Central Market and a more variety of time spans. I aslo realized that I came in with the idea that this store just targets healthy eaters and didn't look at Central Market as maybe just targeting food lovers in general. My peers also made a very good point, that Central Market has a subconscious comfort feeling to it. Once peer stated how they had been in Central Market many times and never once noticed the colonial or Texan style to it. It had become almost a relatively usual part of Fort Worth to relay this texan style feeling. I also need to look deeper into the costumer service of Central Market. Although, it appealed to be clean, tidy, nice, and organized, how nice is Central Market as a business really? Maybe next time I should try talking to an employee and how they treat me. How one is treated by costumer service usually says a lot about the business.

In Class: Observation process

My observation process was pretty weird. It's just weird walking in a grocery store and observing very carefully everything possible. Most people in a grocery store just go in, get what they want and leave. So I did get some pretty unusual stares here and there.Central Market was not a lot like what I expected. It actually blew my mind.I mean literally try walking in here after being used to the regular old grocery stores and it will blow your mind away too! The most shocking of all was just the cleanliness and organization of the store. When you walk in all the produce is just so colorful and organic looking. Not one apple was dull and not none lime was starting to turn brown. Besides it being so dim and the walls in the inside and outside of the building in neutral colors, the produce filled the place with life. I found a very interesting thing as well. More young adults came and shopped at Central Market then I thought would.

Ethos, Pathos, and Logos of Public Space

I had gone to observe Central Market many times and when I heard we had to relate our observations to ethos, pathos, and logos, I was pretty terrified. Though interesting enough the activity in class really helped me get brainstorming on this one. I began to see my observations in a different way. Suddenly, I could see very clearly the relationship with my observations the following.

Pathos
Who would have thought that Central Market could relate emotionally to an individual? Funny enough the outlay and the view of this grocery store from the outside shouts a lot of emotional appeals. Central Market or at least the Central Market here in Ft. Worth, looks well......very "texan." Not only does it have that old texan colonial look to it but let's not overlook the huge Texas longhorn (often a symbol of Fort Worth) right below the Central Market sign. Right below that sign is the main entrance that is made obvious by two opened wooden doors making it have a ranch style entrance. If I wouldn't have known better I would think that I was walking into a ranch and ride a horse. Immediately looking at Central Market one can get a sense of pride...that Texas pride. It can take anyone back to that good old Texas before all the idustrialization and all the pollution.

Ethos
An observation that made a huge ethos appeal once I walked in and started making my way around was the information provided for the produce. The produce, especially, had information about where it came from next to the price. Being that Central Market is an organic food store this totally made me think this was the real deal! Huge kuddo points! I am about to purchase this item and not only is it organic but for once in a lifetime I know where it comes from.
The inside also had that organic and natural look to it. Everywhere I looked I saw wood. Wood screams nature to someone and too see fresh food next to this natural scene just adds that feeling of "Oh, this must be the real stuff."

Logos
The fact that Central Market can and does provide information on where most if not all their produce came from tells and individual that it matters to them that we know we are getting natural or organic food. Logically one can assume that I can trust Central Market with the produce they provide. The way the store inside is soo organized, clean, and neutral also infers that this space is intended for older people and not children. A child doesn't care if his/her apple came from a farm in California or from your neighbor's backyard.

In Class: Logos artifact

My logos artifact that I brought in are in fact my ballet shoes. They aren't just any ballet shoes though but they are my old worn out ballet shoes. It it is not the ballet shoes themselves that represent logic but more so the fact that they are worn out and look very old. The fact that they no longer hold that pink fresh leather look when I first got them is the key point here. The fact that they are now more rough on the edges and that the color is hard to distinguish is the logic appeal. By the look of theses shoes one can conclude that they have been used a lot and that since they belong to me then they have probably been used by a lot by me. Logically speaking if I showed you these shoes you would probably think that I have used them a lot or that they are very old.Logically speaking you would be able to tell that these shoes are not new and that since I have kept despite the fact that they are old and worned out must mean that they are still valuable to me.

Space Proposal

For my space analysis paper I chose Central Market as my public space. Central Market is an Organic Food store and it is appealing to me because it wasn't just any grocery store but it is an organic food store. I always wondered what made these organic food stores so appealing. Why would someone prefer to purchase organic food opposed to non-organic food?
Upon observation I hope to find a specific audience that this space targets. As a matter of fact I'm not even sure this space targets myself. I am glad that going into this assignment I do not know the targeted audience from the top of my head because it makes this space just that much interesting. As an economics student I also hope to pay close attention to difference in prices and the goods frequently bought. Also, how are these goods advertised? How is this space set up to advertise these goods or is it set up to target a certain audience.
I love the idea of not knowing much about this space because then I can go in with an open mind and with a mind ready to observe not judge. Their is a huge difference between the two and I do not want my judging to become an obstacle. One perceived idea that I have about the place is that prices are high and that therefore a certain audience or class in society might be targeted. This is something I have only heard from a friend so as far as it being an idea I don't think so. It is simply something I heard and I've always thought not to believe it until I see it. Point blank, I have never been into a Central Market before so I can not let this be an obstacle going in. This place is new to me and I'm coming in to observe it with a clean slate.